How to Make Money on TikTok: 17 Surefire Ways in 2024

Questioning how to make cash on TikTok? You’re not alone. Nearly everybody born earlier than 2004 is asking the identical query.

However, money-making on TikTok is simply as profitable as it’s mysterious.

TikTokers with over 100,000 followers tended to make $200 to $1,000 per month by TikTok’s Creator Fund, whereas these with over 1,000,000 followers earn $1,000 to $5,000 (or more) per month. And a choose few people make upwards of $100,000 to $250,000 per single post when working with big-name manufacturers (sure, you learn that accurately—a single put up).

However, because the introduction of TikTok’s new Creativity Program Beta in early 2023, creators have discovered the brand new program to be extra profitable, and TikTok says creators could make up to 10x extra. That’s principally as a result of the brand new program incentivizes creators to create movies longer than one minute.

How do folks make cash on TikTok? Effectively, by a number of methods—we’re going to cowl 14 of them.

Many of those ways will be executed by a enterprise, however others require you to make TikTok your small business. For instance, any model can use TikTok adverts to drive visitors to their ecommerce retailer, however you’ll want to make investments extra devoted TikTok time into getting cash by TikTok’s Creativity Program Beta or by turning into a model ambassador.

You both have a enterprise you promote by TikTok—or you’re the TikTok enterprise.

With out additional ado, let’s have a look at how to make cash on TikTok in 2024.

Quick on Time? Right here’s How to Make Money on TikTok

1. Promote merchandise by a TikTok Store.
2. Drive gross sales with TikTok adverts.
3. Take part in affiliate applications.
4. Promote songs.
5. Be part of TikTok’s Creativity Program Beta.
6. Publish sponsored posts.
7. Change into a model ambassador.
8. Begin a Patreon.
9. Discover new shoppers.
10. Construct and promote TikTok accounts.
11. Work with influencers and fellow creators.
12. Obtain donations by stay gifting.
13. Elevate cash by crowdfunding.
14. Acquire ideas.
15. Seek the advice of for a model.
16. Make investments in TikTok Spark adverts.

How to Make Money on TikTok in 2024

Many of those ways will be executed by a enterprise, however others require you to make TikTok your small business. For instance, any model can use TikTok adverts to drive visitors to their ecommerce retailer, however you’ll want to make investments extra devoted TikTok time into getting cash by TikTok’s Creator Fund or by turning into a model ambassador.

You both have a enterprise you promote by TikTok—or you are the TikTok enterprise.

With out additional ado, let’s have a look at how to make cash on TikTok in 2024.

1. Promote Merchandise By way of TikTok Procuring

TikTok launched TikTok Procuring in 2021 to empower companies to promote merchandise immediately on the platform—no extra sending followers elsewhere to purchase your items. TikTok Procuring provides a buying tab to your profile, letting customers see merchandise out of your Shopify catalogs. You may also tag your merchandise in natural content material you publish to ship viewers over to your retailer.

Don’t be shy. Point out your merchandise to your viewers. Strive not to go overboard and be over promotional, but additionally bear in mind to give your TikTok retailer a shoutout now and again.

Study Extra: A Information to Launching Your Profitable TikTok Store

2. Drive Gross sales with TikTok Adverts

Use TikTok adverts to drive visitors again to your web site, ecommerce retailer, and even your TikTok Procuring tab. You can run in-feed picture adverts selling your merchandise or get inventive with TopView adverts (fullscreen takeovers) to increase your TikTok following—each will help you make cash on the platform.

You may also use TikTok as a top-of-funnel useful resource to get customers to join to your electronic mail record or SMS campaigns. This method will help maintain your TikTok account seem much less salesy whereas nonetheless being an influential income driver.

Need to be taught extra about TikTok adverts? Watch our free masterclass to stand up and operating on the platform.

3. Take part in Affiliate Applications

You don’t want your personal services to make cash on TikTok. As an alternative, use internet affiliate marketing to hyperlink out to different items and make a proportion of each sale when a person clicks by and makes a purchase order. Right here’s how:

• Place an affiliate hyperlink in your profile—then direct visitors out of your natural views to click on the hyperlink.
• Redirect visitors to your Fb, Twitter, or Pinterest account the place you’ll be able to extra generously place affiliate hyperlinks.
• Paste coupons codes and URLs in your video descriptions. Customers can have to copy/paste the hyperlink into their browser.

Learn extra: The Final Information to Affiliate Advertising and marketing for Freshmen

4. Promote Songs

Receives a commission to add songs to your movies. Almost each video on TikTok has an accompanying background track for creators to lip-sync and dance to—and artists acknowledge this worth. You probably have a big sufficient following and engagement, musicians can pay to have you ever promote their music in your songs.

They know in case your video goes viral, their track goes viral—and which means extra downloads, live performance tickets, and merch.

In the event you’re a musician (or aspiring musician), you need to use TikTok to promote your personal music. TikTok is a spot to sing and dance, so it solely is smart to publish your personal beats on the platform.

5. Be part of TikTok’s Creativity Program Beta

The TikTok Creativity Program Beta (previously referred to as the Creator Fund) is TikTok’s program that pays customers for creating partaking content material. The extra engagement your movies get, the extra TikTok pays you. TikTok desires customers to stick round (to make promoting cash), and so they’ll pay creators who assist in that mission.

You want no less than 100K video views in the final 30 days to be part of the Creativity Program Beta. It’s nonetheless a comparatively new thought for TikTok, so anticipate to see this system evolve and alter over the approaching months and years. TikTok says that the “Creativity Program Beta gives you the potential to earn up to 20 times the amount previously offered by the Creator Fund.”

6. Publish Sponsored Posts

Manufacturers can pay you to function their services—that is referred to as sponsored content material. You don’t want to be a monolithic influencer to get in on the motion. Smaller manufacturers will nonetheless pay good cash to work with microinfluencers who’ve a sturdy and engaged group—even when it’s not very massive (but).

You may method manufacturers proactively or anticipate them to attain out to you. You probably have over 100,000 followers and 100,000 video likes in the final 28 days, you’ll be able to apply to be part of the TikTok Creator Market, a platform that connects high-paying manufacturers with influential creators.

Don’t Skip: How to Get Extra Views on TikTok with Professional Talia Datt

7. Change into a Model Ambassador

Model ambassadors operate equally to sponsored content material, however they assist in extra of a long-term capability fairly than a one-off put up. As a model ambassador, you’ll doubtless obtain compensation and free product in trade for a hard and fast variety of movies each week or month. The higher your content material performs, the sweeter your model ambassador deal turns into.

Search for manufacturers you like. Ideally, you will discover a model that helps you develop your community, obtain gear (you truly like), make cash, and have enjoyable. Most companies have unique ambassador software pages on their web site, so poke round your favourite manufacturers to see if they’ve any engaging applications.

8. Begin a Patreon

Supply free content material by your TikTok account, however entice your followers to assist you on Patreon to unlock premium content material. This could be:

• Behind-the-scenes peeks
• Unique content material
• SWAG
• Private time with you
• Stay chats and hangouts
• Neighborhood entry
• Public shoutouts

Get inventive. Once you construct a loyal following, they’ll need every thing you will get. However, simply make sure you put in the time to make your Patreon content material useful and worthwhile—you don’t need anybody to remorse their buy after signing up.

9. Discover New Shoppers

TikTok will be a superb platform to construct your freelancing or consulting enterprise. Publish partaking content material to construct your viewers, after which promote your companies. A follower would possibly want your assist, or phrase of mouth would possibly lead you to one other shopper.

In the event you construct web sites for a residing, function a few of your tasks on TikTok. In the event you’re an electronic mail advertising guide, publish a number of the cool campaigns you’ve created.

With sufficient creativity, you can also make any enterprise (from plumbing to accounting to software program) thrilling on TikTok. You simply want to let your persona free and have some enjoyable—that’s what TikTok is all about.

10. Construct and Promote TikTok Accounts

Have a knack for constructing audiences shortly? Do it for a residing.

There are many creators and companies who’d love a headstart on TikTok. In the event you can quickly construct TikTok followings, you’ll have a listing of potential patrons.

Take into consideration potential industries which may need to buy a profitable TikTok account. You would possibly battle to promote an account centered on cat GIFs (or possibly not)—nevertheless, an unboxing profile or account centered on vehicles would doubtless promote a lot sooner.

Steer away from making any of those accounts private. You don’t need followers turning into hooked up to your face or identify. As an alternative, focus your content material on the topic materials. This will typically make it difficult to develop an account, however that doesn’t cease folks like (*17*) from making $120,000 executing the identical approach on Instagram.

11. Work with Influencers and Fellow Creators

You don’t want an enormous following to make cash on TikTok—you’ll be able to simply leverage the inventive minds who’ve achieved the laborious work of constructing loyal audiences. Associate with influencers to promote your TikTok account or sponsor your merchandise.

A easy shoutout from the proper individual might make or break your small business. Bear in mind when Elon Musk skyrocketed Dogecoin’s worth by 600% in a single week? That’s an instance of unintentional influencer advertising.

Think about if you happen to did it on goal.

12. Obtain Donations By way of Stay Gifting

Once you stay stream on TikTok, your followers can ship you coin donations (which will be traded for money). Create wonderful stay streams, appeal to a giant viewers, and watch the cash begin pouring in.

However, bear in mind that actively soliciting presents is a giant no-no per TikTok’s community guidelines. The trade wants to be pure and natural.

You want 1,000+ followers (and have to be no less than 16) to go stay on TikTok, and also you want to be 18 or older to earn present factors.

13. Elevate Money By way of Crowdfunding

Individuals love to take part in crowdfunding campaigns—whether or not that’s financially backing your challenge on Kickstarter or supporting a trigger on GoFundMe. Crowdfunding is projected to develop to $43.48 billion worldwide by 2028

And the success price isn’t unhealthy, both. The typical success price of crowdfunding campaigns is a whopping 22.4%, which isn’t unhealthy when you think about that just 10% of startups succeed.

We advocate (when doable) launching a crowdfunding marketing campaign associated to your TikTok account’s content material. It’s unusual when a horse-loving profile tries to increase cash for a revolutionary new board recreation on Kickstarter. However, nearly any model can increase cash for these in want. For instance, no person will fault your model for attempting to increase funds for an orphanage, even when your account is targeted on nation music lip-syncing.

14. Acquire Ideas

In the event you don’t have tasks or merchandise in thoughts, contemplate asking for ideas. It’s a superb means on your viewers to assist your account and maintain the content material flowing.

Gathering ideas on TikTok is comparable to opening up your guitar case whilst you carry out on the aspect of the road—or how Wikipedia asks you to donate each time you go to the web site.

A number of tipping platforms make the method fast and straightforward:

• Venmo: Simply use somebody’s Venmo hyperlink, username, or QR code to go to their profile and make a donation.
• Buy Me a Coffee: Purchase Me a Espresso is an easy, enjoyable means on your viewers to say thanks. You should utilize the platform for one-time donations or ongoing memberships.
• Tipeee: Tipeee wins for being essentially the most user-friendly and in addition affords a good quantity of options. You may create a web page to showcase your profile, replace tippers, show rewards, and let the group interact.

15. Seek the advice of for a Model

In 2024, an increasing number of manufacturers are investing in TikTok as the subsequent nice social channel to market their merchandise and campaigns. Why not spend their price range with you?

In the event you set your self as a TikTok skilled, you’ll be able to seek the advice of companies on every thing from how to create content material that may go viral to which sorts of influencers to companion with.

Progress and attain are going to be the first outcomes for consulting shoppers dipping their toes in the TikTok world. Be their information, so that they don’t make foolish errors and converse the proper language for the platform’s viewers.

16. Make investments in TikTok Spark Adverts

TikTok Spark Ads are a local advert format that permits advertisers to use natural TikTok posts for promoting. You should utilize your personal posts or others’ posts (with their authorization) for these adverts. The interactions gained in the course of the promotion are credited to the unique natural posts, which might improve model picture and engagement charges.

Customers can work together with Spark Adverts by clicking on CTA buttons, advert captions, profile images, nicknames, and extra, driving them to numerous touchdown pages or profiles, which might doubtlessly lead to monetization by elevated visibility, followers, and engagement​​.

17. Don’t Make Money on TikTok

What? You might be questioning if that’s a typo.

It’s not.

Right here’s why.

Certain, you can also make cash on TikTok by following the 16 methods above. However, TikTok is, before everything, an leisure platform, and your viewers can sniff out if you happen to’re attempting to make quick money.

As an alternative, take into consideration TikTok as a means to saturate your model with a broad viewers. Certain, that’s not as tangible as a one-off sale from a hyperlink in a bio click on, however you’ll be extra centered on producing momentum than justifying it as a gross sales instrument.

We interviewed Justin Flom, the “most viewed magician on the planet,” who’s amassed 30 billion views on YouTube, Fb, and TikTok. Right here’s what he mentioned about creating short-form content material.

“Whatever you want to sell […] you have to think, ‘How can I make this content the most engaging to make somebody finish that content?’”

“Whatever you want to sell […] you have to think, ‘How can I make this content the most engaging to make somebody finish that content?’”

So, if you would like to have a long-lasting affect on TikTok, you want to entertain your viewers first, earlier than you consider getting cash.

TikTok Money-Making FAQs

We’ve seen fairly a number of questions floating round our group and the web about getting cash on TikTok. Under, we’ll cowl a number of you doubtless have.

How many followers do you want to have on TikTok to make cash?

Technically, zero. You can have completely no followers and nonetheless drive visitors to your ecommerce retailer by influencer advertising and TikTok adverts. However, if you would like to be paid immediately by TikTok by their Creativity Program Beta, you want no less than 10,000 followers and 100,000 video views in the final 30 days.

How many views do you want on TikTok to make cash?

One other good query. Once more, you do not want any to make cash on the platform, however you do want a specified variety of views to take part in a few of TikTok’s applications and entry distinctive options. For instance, you want no less than 100,000 video views in the final 30 days to be part of Creativity Program Beta.

How are TikTok Creator Program earnings calculated?

TikTok says in its pointers that there aren’t any laborious and quick guidelines for calculating the funds you earn by their Creativity Program. As an alternative, they trace on the significance of the variety of views, their authenticity, and the extent of engagement of the content material. Which means your content material wants to cease a viewer’s scroll and encourage them to need to like or share the video.

Maintain Studying: How to Use TikTok for Your Enterprise (Final Information)

Develop Your Enterprise with TikTok Adverts

Proper now, TikTok is rising manufacturers and companies sooner than anything we’ve seen. Nevertheless it’s not too late to bounce on the bandwagon. Lower by the noise and competitors with TikTok adverts. Not acquainted? Don’t fear we’ve a free masterclass to get you up and operating.

Gerardo Perez founding father of “Marketing&” a TikTok digital company, will present you ways to create your first high-converting advert from begin to end, even if you happen to’re a complete newbie. Plus, you’ll see why reposting successful Fb & Instagram adverts on TikTok doesn’t work and what Gerardo recommends it is best to do as a substitute.

The sky is the restrict.